Excitement as first Acura NSX supercars roll off assembly line in Marysville
MARYSVILLE, Ohio — Workers cheered as the first 2017 Acura NSX — a highly anticipated supercar that is expected to boost sales of Honda’s premium brand — came off the assembly line at a plant here Tuesday.
The event comes more than four years after Honda began preparing to build the car in Ohio and, Honda executives say, represents the pinnacle of Honda’s manufacturing expertise and a new emphasis on performance and design for the Acura brand. Honda is counting on the NSX — a sports car that will retail for $156,000 — to inject enthusiasm into its premium brand that arguably lost its way over the years as sales of Toyota’s rival Lexus brand left Acura behind.
Auto dealer and NASCAR racing team owner Rick Hendrick, who purchased the first NSX for $1.2 million, predicted the NSX will be a huge hit.
READ MORE of this story at Detroit Free Press by Brent Snavely. Photo by Brent Snavely.